"Semiotics" sounded to me like something technical, like a word an engineer would use. But really it is a lot easier to understand. Semiotics is the study of signs and the production of meaning. Which is very important in designing anything so you are sure you get across the point you are trying to make. You must be careful so it is easy to read and understand. The vocabulary tied into semiotics is a bit overwhelming when just looking at the words but after reading over the sheet i was a bit more calm. The pictures on the handout made it easier to understand, as well as the examples said in class. "The man is a denote, while the connotes there is a men's restroom around." I hope to get a better understand of all the vocabulary through this class.